Artist: Pedro Santaeulalia.
Prize: 4th Special Section.
1st of talent and grace.
Cost: 156.000 Euros.
"The technological society has put social networks at the forefront. Life in the 21st century cannot be understood without these technological tools.
Men and women upload stories of their lives to the internet to get them to like us. Each person's ego is fed by those positive interactions.
Sitting on her throne, the princess hopes to obtain the public's approval by getting many 'likes', but the one that awakens the most sympathy among her followers is her little dog.
The power of influencers lies in the number of followers and views they get: the more they have, the more income they will have from advertising, even if their messages are false and their business proposals are fraudulent. The fallero artist hopes to receive many likes from the jury that will boost him to the first prize. The violence of cyberbullies has no limits and destroys many young people physically and emotionally."